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Magic Money

Talley Amusements operates a state of the art radio frequency identification (RFID) based digital ticketing system, Magic Money.  This is a turnkey, revolutionary, full service cashless midway management system. 

This cloud technology allows us to:

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  • Streamline management tasks
  • Increase revenues
  • Lower marketing costs
  • Eliminates long lines
  • Accelerates on-site purchases
  • Captures real time guest activity
  • Log sales and vendor performance

How Magic Money Works

Lil Tate Talley
Meet Lil Tate

Lil' Tate is the official mascot of Talley Amusements. You will find him all over the midway - on our height signs and other midway signage.

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